The Careers in Hospitality Videos originated to 1) address the often negative image of careers in hospitality by the general public, 2) to show the variety and breadth of career choices in the industry, and 3) promote the flexibility and profitability of hospitality careers.

The first video was possible under the leadership of Luis Barrios, President of the San Diego Hotel-Motel Association, who established a fundraising campaign which generated almost $25,000 and filming began. With industry sponsorship and in-kind contributions from Fox News, a seven-minute video was produced highlighting both traditional (general manager, chef, hotel front desk) and non-traditional (graphic design, entertainment, tour companies, technology training) careers in hospitality, each emphasizing the limitless opportunities in the industry. Most importantly, the video highlights the career and educational opportunities in San Diego to reduce the labor drain to other cities. The video was distributed to all middle schools, high schools, and colleges in San Diego county and aimed to educated career counselors and parents, as well as educators.

Thanks to the Video Planning Task for and Sponsors